Hi. We have started The Desi Design with a view to feature, critique, praise, bash, etc design stuff that happens around particularly in this dear country of ours and generally in the region. By design, we mean primarily visual communication (think corporate identity, packaging, signage, etc), but we also look forward to covering other things like architecture, interiors, product design, etc. Since design is not exactly as hip and happening in our part of the world as, say, cricket, we will also talk about international design happenings.