This time around, the cool boys in Glow’s world tell us that it’s cool to fool mom and then laugh...
Marketing
Reema in Adnan Malik’s Taxi+
Back in the day when Reema used to be cool and Adnan Malik drove a cab in New York City....
Why Airtel Shines and Glow Doesn’t Glow+
You must surely have come across the recent Airtel TVC from across the border, chanting ‘Jo Mera Hai Wo Tera...
Advertising for Public Transport? Here’s How to Do It.+
De Lijn, the public bus company run by the Flemish government in Belgium, has launched a new ad campaign showing...
Cashing in on Patriotism are we?+
Ufone spends gazillions on a pointless ad talking about how waving around our flag will change our state of...
The Lollywood Desis Up Against Each Other+
Lahore-based chemical and paper manufacturer Premier Group launches Millan, a ‘pure dairy whitener’ with a very Lahori marketing campaign targeted squarely...
Desi Rebrands: Saudi Pak to Silkbank+
In 2009, Saudi Pak Bank was rebranded to Silkbank Our new series, Desi Rebrands is a repository of notable rebranding...
Haleeb upgrades to horrible mess- calls it new packaging+
”New” Haleeb sports a terrible new packaging and was once endorsed by the adorable Shaista Wahidi.
Onomore+
I appreciate Omore for their usually very creative campaigns. I loved their launch ad even though many people couldn’t get...
Lawn Wars: The Fashion Menace+
Elsewhere in the tropics the cold season is followed by a season of pleasant temperatures before the heat of the...
Medicam: The harbinger of originality+
Medicam, the FMCG behind marketing masterpieces such as Touchme Chowrangi, has proved once again that they are the guys with...
