Design firm Lambie-Nairn designed this brand identity for the Qatar 2022 Football World Cup bid. Pretty gritty and energetic- I like...
Our Lady of Alice Bhatti+
Mohammed Hanif’s second novel. I am still waiting on a friend to finish it before she can lend it to...
Wateen gives it another try+
After a rather unsuccessful launch at the peak of the telecom boom in Pakistan, Wateen had all but disappeared from the buzzing...
Express News gets a horrible new logo+
A few days ago Express News, one of the most watched news channels here in Pakistan, updated their logo...
Karachi the Musical+
An all-original musical from Nida Butt and Hamza Jafri, all about our beloved city of emergency lights. The official visual...
Burj Bank+
Dawood Islamic Bank has been rebranded and relaunched as Burj Bank. A comprehensive launch campaign is currently going on and...
A Beautiful TV Ad+
I’m not a fan of Pakistani advertising by and large. It’s usually unintelligent, unoriginal, uninspired, and therefore largely ineffective. Rarely,...
AdAsia 2011+
So our first post is about the visual identity of AdAsia 2011, happening in New Delhi this month. Nothing too...
For starters+
Hi. We have started The Desi Design with a view to feature, critique, praise, bash, etc design stuff that happens...