Mobilink is not known for the best advertising, and neither are we fans. But over the course of time they have come up with some ads that not only don’t suck, they’re actually pretty darn nice! Let’s have a look!
Epic Ad from Mid 2000’s
This ad is the poster child for that bygone era of Mobilink advertising that was characterized by cranked up patriotism and sweeping imagery of all our amazing landscapes, in full contrast.
Iman Ali Hitches on with Shoaib, Ditches Lala
Back from the days of Shoaib Malik’s bachelorhood, this fun ad shows hotness queen Iman Ali ditch heartthrob Lala for a ride on Malik’s totally awesome motorcycle.
Jazz Budget
This will remain one of The Desi Design team’s most favorite of all Pakistani ads. So quirky, colorful, and wholesome fun!
Ramzan in Turkey
Such a sublime montage of powerful imagery, with equally potent background music by Positive.
Shugal Pur
Yeah, we might be in the minority on this one, but we think this ad is really fun and gets the message across rather nicely.
What do you think?
Oh wow I had totally forgotten about the Jazz Budget ad! It was soo nicely done and very different.
yes! we luurvve it!
The Shughal Pur ad is really really bad.
we really like it. but yeah, people are quite divided on that one.
Seeing the “épic” mid 2000’s ad after ages and cant believe how little it has dated. Although I’m slightly biased since I was part of the agency team that worked on it, but it seemed to have set the formula that others have now looked to emulate. Personally I think its better than the current Har Dil campaign, simply becuase the approach was more novel at the time and Har Dil seems to have taken that same concept and brought it down a notch. Along with the director, even the brand team at that time had such an insistence on asthetic and the minor details (the last zoom out shot took literally four rounds) but alas… good times.
we agree!